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Recording artist Sandra Echeverria will help bring to life the brand’s 2012 multicultural initiatives.
January 17, 2012
By: Jamie Matusow
Editor-in-Chief
Leading Mexican actress and recording artist Sandra Echeverria has signed on as Neutrogena’s newest U.S. Brand Ambassador. As one of today’s leading Latin stars, she joins Miranda Cosgrove, Jennifer Garner, Vanessa Hudgens , Diane Lane, Hayden Panettiere, Emma Roberts and Gabrielle Union as the latest face of Neutrogena. The internationally recognized actress, singer and songwriter has starred in the telenovela La Fuerza del Destino (Destiny’s Strength) which aired on the Univision Network. She will also be seen in Will Farrell’s new film Casa de mi Padre (My Father’s Home) and Savages, an Oliver Stone film. Additionally, Echeverria released her first single, the title song from her hit telenovela “La Fuerza Del Destino” is a duet with Marc Anthony. “We’re excited to have an international talent like Sandra join our family to help further bring to life our 2012 multicultural initiatives,” said Susan Sweet, general manager, Neutrogena. “She is an inspirational role model to so many women and a fan of so many of Neutrogena’s products. Sandra exemplifies the Neutrogena spirit and we are thrilled have her join our family of Ambassadors.”
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